Communication The effectiveness of the Gospel Getting thru the rough exterior 1. Get their attention Undivided attention . Have something they want to hear, see, or do 2. Don't be offended by their talk, Lifestyle, appearance or behavior. If their actions are offensive to you, they will detect it. Just get over it. The F word isn't going to disappear 3. Let the Holy Spirit do his work. Speak the truth of the Gospel and the love of God and leave the rest to Him. 4. Share a Christian testimony of some iconic figure, celebrity or artist. Know your audience. From 50 Cent to Tim Tebow, Jesus gets around